Rihanna x PUMA “Forever Bolder” Campaign
PUMA ‘s new creative director Rihanna  is the face of the German sportswear brand’s latest “Forever Bold” campaign. The brand ambassador stars in another black-and-white advertisement (like PUMA’s last campaign ) showing her toned abs in a sports bra, track pants and trainers ensemble by the new Ignite XT line. The image was released off PUMA’s Instagram . You can shop Ignite XT items as well as a selection of Rihanna’s picks here .

Click here to view full gallery at Hypebeast.com

August 29, 2015 at 09:56PM
via http://hypebeast.com/2015/8/rihanna-x-puma-forever-bolder-campaign