Image via PANTONE

Despite announcing a dominant single hue each year, PANTONE recognizes that people are fervent about their shimmery rose gold iPhones and twilight gradient devices. While metallic colors are considered to be futuristic, they have been revered for years, and come with the additional benefit of enjoying myriad configurations.

This is why the color authority has unleashed a whole collection of metallics for printed materials to “make designs shine, dazzle, and attract attention!”

The new ‘Metallics’ series features an incredible 655 swatches created for printed materials, including packaging, branding, logos, marketing materials, and invitations.

Thanks to the nature of metallics, the lineup includes dynamic highlights and shadows to match base colors like gold, silver, platinum, copper and gunmetal.

To aid your design process, the company also plans to gradually release four metallics trend forecasts. The first, ‘Artful Simplicity’—a gorgeous blend of teal, gray, and coppery gold—is available online and can be downloaded here.

Preview the collection and head over to PANTONE’s website to find out more about the new 655-swatch series.

Image via PANTONE

Image via PANTONE

Image via PANTONE

Image via PANTONE

Image via PANTONE

[via PANTONE]

PANTONE Debuts ‘Metallics’ Palette To Jazz Up Graphic & Packaging Designs
By

March 6, 2019 at 01:32AM
via TAXI Daily News http://www.designtaxi.com/news/403780/PANTONE-Debuts-Metallics-Palette-To-Jazz-Up-Graphic-Packaging-Designs/