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The social media influencer community is notorious for getting free meals in exchange for exposure. Now, some Australian restaurants are looking to reverse the trend by firmly rejecting these “favors.”
Adelaide chef Duncan Welgemoed is one such example. He posted an email from a former My Kitchen Rules contestant who asked to pay for a free dinner by uploading posts and stories on Instagram, to which the chef shot back by saying that “actual dollars” do not get generated through exposure, according to the LADbible.
MasterChef star Matt Moran seconds this opinion by telling The Daily Telegraph that he now straight-up rejects influencers who have a few thousand followers and then demand to have a free meal.
However, not all restaurant owners share this sentiment, as many still genuinely believe Instagrammers can bring more income to their businesses, and continue to collaborate with them. It all boils down to different companies employing different strategies that work for them.
Restaurants Are Now Stopping Social Media Celebrities From Demanding Free Meals
May 12, 2019 at 09:50PM
via TAXI Daily News http://www.designtaxi.com/news/404648/Restaurants-Are-Now-Stopping-Social-Media-Celebrities-From-Demanding-Free-Meals/